Thursday, November 17, 2016

DePaul Arena Strikes Naming Rights Deal with Wintrust

Looks like the new DePaul arena at Cermak and Indiana has a new naming deal (via Crains):
The new home of DePaul University men's and women's basketball on the McCormick Place convention center campus has a new name. 
With roughly a year to go before the debut of the publicly owned, 10,387-seat venue on the Near South Side, the school today announced it has reached a 15-year facility naming rights agreement with Rosemont-based lender Wintrust Financial to officially name the building Wintrust Arena.

Financial terms of the sponsorship remain under wraps. But an agreement between the school and New York-based sponsorship consulting firm Legends Sales & Marketing, which led the sale, estimated that DePaul could pull in $22 million from naming rights over an undisclosed period of time.

(Hat tip:  AR!)

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